https://drive.google.com/open?id=1OA1RgKoMAgUnkdfwY8EmGZtRTYSQfChn-Editing Techniques and processes
https://drive.google.com/open?id=1V7fgz0m6ZpcakMNOQy91erealH0bKGLR
What is a music video?
Key words:
-Hyperconsiosness- Is when the performer is aware of their image.
-Inter-textuality- Is when one media form refers to another( Taylor Swift- Blank Space is playing a persona of a 1920's Vamp).
-Parody- Making a joke out of something.
-Pastiche- Is when you are referring something else to another genre.
-Narcissism-Is when someone is very vane.
What is a music video?
-Music video is a short, moving image product, shot for the express purpose of accompanying a pre-existing music track and usually in order to encourage sales of the music in another format.
Michel Jackson- Beat it
-It used parody as when the fight needed to start the people started dancing.
-It also refers to Inter-textuality as it could have had referred to gang members at that time.
Watch video:
Radiohead - Burn The Witch and Massive Attack - Unfinished Sympathy
and answer these questions for homework for TUESDAY
1
Identify two camera shots used in the
video. Explain why each was used. (10 marks)
2
Choose one character from the video.
Explain how they are represented. (10 marks)
3
Give two ways that the video is typical
of pop videos. Explain your choices. (10 marks) use Key Words of why is is a typical pop video.
4
Explain how camera work and editing are used to
interest the audience in the video. (10 marks)
5
Briefly explain two more ways that
singles are marketed by record companies. (10 marks)
stop frame animation tracking shot/single continuous shot parody of the wicke man one long shot no cuts inter textual reference to mean streets
1) In the music video Massive Attack- Unfinished Sympathy tracking shot was used throughout the whole music video which followed the main character walking which at the end of the video leaves the shot. This technique was used through out the music video as it is a continuous shot which shows the story clearly without cutting the scenes.
2)The main character is presented as an innocent woman that is lost in herself which we can sees when she is walking she is unaware of her surroundings and just walks without stopping through the whole music video. The woman is also shown as sad and depressed as through the whole music video she doesn't make and eye contact with the camera(audience).
3)This music video is typical to the other as it is a inter-textual reference of the mean streets as it has the same theme of walking in LA streets.
4)The camera work that is used is the continuous tracking shot which tells the story and focuses on the main character shown in the shot. The audience only focus on the other characters for a short amount of time and only see things that the main character passes when she walks.
5)Singles are marketed through social media such as Twitter,Facebook where the is spreads to many people and attracts the audience to the single.
Attack - Unfinished Sympathy
1) In the music video Massive Attack- Unfinished Sympathy tracking shot was used throughout the whole music video which followed the main character walking which at the end of the video leaves the shot. This technique was used through out the music video as it is a continuous shot which shows the story clearly without cutting the scenes.
2)The main character is presented as an innocent woman that is lost in herself which we can sees when she is walking she is unaware of her surroundings and just walks without stopping through the whole music video. The woman is also shown as sad and depressed as through the whole music video she doesn't make and eye contact with the camera(audience).
3)This music video is typical to the other as it is a inter-textual reference of the mean streets as it has the same theme of walking in LA streets.
4)The camera work that is used is the continuous tracking shot which tells the story and focuses on the main character shown in the shot. The audience only focus on the other characters for a short amount of time and only see things that the main character passes when she walks.
5)Singles are marketed through social media such as Twitter,Facebook where the is spreads to many people and attracts the audience to the single.
Radiohead - Burn The Witch
1) In the music video Radiohead-Burn the Witch stop frame animation is used throughout the whole video which is a technique used to make things and object appear to be moving
2) The main character the man in a black coat is presented as an innocent character that is shocked at the style of life people are living in the town. This character seems to be different from others as he doesn't like how the people act and what traditions they have like killing people.
3)This video is typical like other music videos as it is inter-textuality and parody of the film Wicker Man as is has the same element when the people want to burn the man is a giant wooden statue.
4)The stop frame animation and haw it is edited together to make objects and things move makes the audience really interested as stop frame animation is not used a lot in music videos and is is kind of unusual as it is mostly used in films.
5) Singles are marketed through social media such as Instagram, Facebook and twitter where people can see everything about the music video by the use of hashtag.
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